[ad_1] I recently wrote about why you need to take advantage of influencer marketing and how it can drive sales far more effectively than traditional advertising. The response was overwhelming — so many business owners and CMOs reached out to me with questions. While my influencer marketing agency works with …
Read More »Monthly Archives: January 2017
The Money Metric You Might Not Know — But Should…
[ad_1] This story appears in the November 2016 issue of Entrepreneur. Subscribe » Reader Resource Join Entrepreneur’s The Goal Standard Challenge and make 2017 yours. Learn more » Paul Graham, founder of the accelerator Y-Combinator, coined a term every startup should know: default dead. It is a pretty simple concept. …
Read More »How 'Uberizing' the Small Business Economy Is Driv…
[ad_1] Reader Resource Join Entrepreneur’s The Goal Standard Challenge and make 2017 yours. Learn more » Today’s consumer is more or else demanding all services be “Uberized”. Meanwhile, today one in three American workers offers independent or freelance services — that’s a lot of service supply. On-demand platforms have entered …
Read More »8 Ways to Get the Most From a Business Credit Card…
[ad_1] A recent survey by seven Federal Reserve Banks showed a whopping 72 percent of business owners who apply for a traditional loan get turned down. That’s right — seventy-two percent. When you consider the critical role that small business plays in the U.S. economy, that number seems insane. One …
Read More »5 budget changes you need to make this year…
[ad_1] The start of a new year is a good time to update your budget — or create one in the first place. But as you review your budget and, hopefully, adjust it for your raise, here are a few more changes you should really think about making. 1. Carve …
Read More »6 Types of Businesses You Can Start With Almost No Cash…
[ad_1] If you’re like millions of Americans, you dream of starting your own business. But of course, there are dozens of obstacles that may keep you from actually doing that. You might not have enough motivation, for example, or time to actually see the work through; or you might not even …
Read More »Understanding a Business Valuation…
[ad_1] It has come to our attention that many accountants, entrepreneurs and other professionals are interested in expanding their firm by adding a business valuation practice, however there isn’t much existing easy-to-understand literature on what exactly a business valuation is as well as its components. A business valuation is a …
Read More »5 Key Ingredients for Corporate Innovation…
[ad_1] Reader Resource Join Entrepreneur’s The Goal Standard Challenge and make 2017 yours. Learn more » Every enterprise needs to innovate in order to survive. But as they grow larger, new ideas and agile processes tend to find less expression. In order to capitalize on innovation opportunities, enterprises need to …
Read More »Long-Term Success Starts With Managing Your Startup's Runway…
[ad_1] Reader Resource Join Entrepreneur’s The Goal Standard Challenge and make 2017 yours. Learn more » There are a few truths about founding a startup. You’ll work longer hours than you thought possible, you’ll be surprised at how many people fit into a three-person office, and managing your runway — …
Read More »Pessimists Aren't All That Bad…
[ad_1] Most of us know that pessimists can be a challenge to deal with in the workplace. As a leader you need to manage pessimists by coaching them to see other options and helping them to reflect on the impact they have on those around them. While pessimists can be …
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