Monthly Archives: February 2017

What Working at a Social Media Company Taught Me about ROI…

[ad_1] For the past four years, myself and three other marketers have met frequently to talk shop. We’ve celebrated a variety of milestones together — promotions, an engagement, our children’s birthdays. What had originally begun as an opportunity to learn from other professionals, has grown into a valuable friendship. While …

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7 Reasons You Should Stop Managing Your SEO and Hire a Pro…

[ad_1] Search engine optimization (SEO) has long been an important strategy for business success, and it’s becoming more relevant. More people are ditching desktops and laptops in favor of mobile-only devices, and conversion rates on smartphones are 15 times higher from searches than as a result of social media recommendations. Need more convincing? Take …

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How to Find, Buy and Turn Around a Fixer-Upper Business…

[ad_1] This story appears in the June 2015 issue of Startups. Subscribe » Reader Resource Join Entrepreneur’s The Goal Standard Challenge and make 2017 yours. Learn more » After pocketing $500,000 at age 25 from several ventures, including St. Party’s Day, the event-marketing brand he created and licensed, Bill Hennessey decided …

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