[ad_1] It’s human to want to be liked. Natural to want a large audience. That’s why it takes maturity to realize you’ll never be able to please everyone. Why it’s difficult to realize your identity and stick to it. Whether you’re a CEO, an entrepreneur or a marketer, one of the biggest …

[ad_1] Retail is in revolution, and progressive ideas are coming to the market. These changes aim to evolve the shopping experience and redefine how we interact with our favorite brands. Faith Hope Consolo, renowned retail broker and consultant, has made it her life’s work to track these trends. She explores retailers’ relationships …

[ad_1] Reader Resource Join Entrepreneur’s The Goal Standard Challenge and make 2017 yours. Learn more » Ever since the term “employee engagement” started being widely used in the 1990s, it’s been hailed as the key to high productivity and retention, profit increase and better customer satisfaction. Companies took notice of the benefits …

[ad_1] If you’ve been thinking about starting a business, chances are that you’ve also considered becoming part of a franchise. If you thrive on entrepreneurship and love the idea of owning your own business, but want to work with a tested concept that offers vetted systems and support, franchising can …

[ad_1] Reader Resource Join Entrepreneur’s The Goal Standard Challenge and make 2017 yours. Learn more » The strength of your professional network can make or break you in the early days of your startup. Trust me, I should know. When we launched Unshackled Ventures, a firm focused on immigrant entrepreneurs, …

[ad_1] In his book The Direct Mail Solution, direct marketing expert and entrepreneur Craig Simpson provides easy-to-follow solutions for creating direct mail campaigns that work! In this edited excerpt, the author reveals six different types of direct mail pieces you can choose from. There are many different formats and designs …

[ad_1] A PayScale report ranked computer science careers among some of the most in-demand and lucrative professions in the United States. But recent figures on high-school students who took the College Board’s Advanced Placement Computer Science exam last year paint a picture of a field that is failing to progress …

[ad_1] Many marketers strive to align themselves with influencers because this kind of engagement has been proven to rapidly expand brand visibility for many businesses. With influencer marketing, a much larger audience is suddenly exposed to your brand, which often results in a significant spike in traffic that can lead …

[ad_1] Funding your start-up is seldom easy. Your options are limited. Friends and family members normally can only invest a small amount. Bank loans can be hard to come by. Government programs can take months to navigate. Small business owners may consider alternative and short-term lenders when cash gets tight. However, …

[ad_1] If you own numerous online businesses like I do, and you want your business to grow, then you almost certainly need some form of marketing strategy. Marketing, in its most basic sense, is a method of getting people to know about your business products or services. While this definition holds true, …