[ad_1] The following excerpt is from the Staff of Entrepreneur’s book Start Your Own Import/Export Business. Buy it now from Amazon | Barnes & Noble | IndieBound Just like personal investing, you must build a diversified portfolio of online marketing and advertising tactics to generate positive results for your import/export business. The first marketing ploy is …

[ad_1] “What is wine? Is it a cider or something? I hated the first sip.” That was Ntsiki Biyela’s first reaction after she won a scholarship to study winemaking in 1998. Now she’s an international award winning vintner and resident winemaker at the Stellekaya winery in Stellenbosch — east of …

[ad_1] Want to get over two billion (yes, with a “B”) social impressions nearly a week before your commercial spot is aired? That’s is what Avocados From Mexico (AFM), in its third year entering the Super Bowl advertising space, just accomplished. Every year dozens of brands meet in one of the …

[ad_1] If you are working for yourself, you might be thinking you’ll never be able to retire. One-third of the U.S. workforce currently has no money saved for retirement, and around 23 percent have less than $10,000 saved. But the problem is especially acute for one growing segment of the workforce …

[ad_1] As the driven, innovative, informed Entrepreneur reader I know you are, you already know you need to put in the hours to make your idea successful. If you’ve read my writing or watched my show, The Pursuit, you know that nearly every successful person mentions the power of hard …

[ad_1] So you’re an entrepreneur with high-growth aspirations and you don’t live in Silicon Valley, Boston or New York City. Crazy, right? While there are perceived advantages to locating a business that needs private investment in these high-performing regions – capital concentration results in shorter fundraising cycles, deep talent pools …

[ad_1] New York Fashion Week kicks off tomorrow, but ahead of the couture designs hitting the runways, an unlikely company is stepping into the fashion world. Google partnered with Ivyrevel, a women’s clothing brand based in Stockholm backed by H&M and Paypal, to make customized dresses using an individual’s data …

[ad_1] Slack has raised $200 million in venture capital financing, boosting its valuation to $3.8 billion, the messaging software startup said on Friday. The latest funding round comes in spite of a contraction in venture capital investing for technology startups, amid widespread concern about high valuations. The market rout among …

[ad_1] Reader Resource Join Entrepreneur’s The Goal Standard Challenge and make 2017 yours. Learn more » The following excerpt is from Glenn Llopis’s book The Innovation Mentality. Buy it now from Amazon | Barnes & Noble  The six characteristics of the innovation mentality are like many great ideas: deceptively simple. That’s the point: …

[ad_1] Should a startup company offer employees benefits? That question cuts to the core of any entrepreneur’s most significant challenges: cash burn, talent recruitment and company values. But founders of startups might find it wise to consider offering employees certain benefits to help build the company’s culture. Here’s why: Benefits are …