[ad_1] Snapchat is rolling out a new major feature, called “Snap to Store,” which will allow its advertisers to track and analyze foot traffic into their stores as a result of the platform usage. The process, revealed in Snapchat’s S-1 filling, is pretty simple. When a user visits a brick-and-mortar business …

[ad_1] With the emphasis these days on leveraging social media strategies we sometimes forget there are other forms of media to help grow your family business. You can, and should, take advantage of the opportunities available in traditional forms of media, such as television coverage, radio interviews and print. How do …

[ad_1] The high-tech startup world is leaning a bit toward the overly hubris. I’m well aware it’s a little controversial to discuss in public. I come from many years in Silicon Valley and currently run a high-tech software and services company based in the San Francisco Bay Area. I see …

[ad_1] This week, Google started encrypting all organic searches on the site. This means that business owners who track keyword data provided by Google on search traffic are now out of luck as keywords won’t be supplied for these secure searches. In 2011, Google started masking keyword data and labeling …

[ad_1] The following excerpt is from Entrepreneur’s book Finance Your Business. Buy it now from Amazon | Barnes & Noble | iTunes In times of tight credit, you can finance a new business or franchise by rolling your retirement funds into your new company. You pay no income taxes or early withdrawal penalties, avoid debt and have …

[ad_1] When you ask successful entrepreneurs what it takes to run a successful business, they’ll usually answer with a personal character trait, not a specific skill. Tenacity. Determination. Passion. Adaptability. A willingness to take calculated risks. No one encapsulates these traits more than U.S. military veterans. While veterans of our …

[ad_1] The following excerpt is from Entrepreneur’s book Finance Your Business. Buy it now from Amazon | Barnes & Noble | iTunes Small-business owners can have a particularly difficult time getting capital from a bank if they’ve been in business fewer than two years, if their credit score is less than 640 or if they need less …

[ad_1] Last summer, the Global Business Travel Association reported that global spending on business travel grew 5 percent between 2014 and 2015, reaching a total of $1.2 trillion. That figure was expected to reach $1.3 trillion by the end of 2016 and grow by a steady 5.8 percent over the next five years. …

[ad_1] Most entrepreneurs depend on outside investment in the startup phase. Knowing what is reasonable to pay yourself when you are running on somebody else’s bankroll is a sensitive matter. Here are salary guidelines to consider for the different stages of your business. Before outside investment: When you’re just launching, …

[ad_1] Paying for your children’s education is more expensive than ever, so it’s important to start planning well ahead of time — and to plan creatively. Many people have seen advertisements for a 529 plan (a state- or educational institution-operated savings plan that helps families save for future college costs), but …