Dr. Mary Kelly, author of 15 Ways to Grow Your Business in Every Economy, speaks on the importance of social media and how to use an online presence to grow your business. source
Read More »Monthly Archives: May 2017
The Road From Product to Experience for Luxury Offerings…
[ad_1] You thumb a few buttons on your smartphone. Later in the day, at precisely the time you requested, a sparkling Audi appears in your Glen Park, San Francisco, driveway for your weekend getaway. You open it and start the engine with your phone. At the end of your Audi-powered …
Read More »How One Entrepreneur Survived Five Years of Errors…
[ad_1] This story appears in the November 2016 issue of Entrepreneur. Subscribe » In 2011, my five pals and I were driving home from one of our weekend ski trips in Vermont. We were engineering students at the time and used to throw out all kinds of ideas during those …
Read More »Change the Rules! Why Employer-Employee Friendships Work….
[ad_1] Reader Resource Apply now to be an Entrepreneur 360™ company. Let us tell the world your success story. Get Started » The majority of business owners these days will tell you that a critical element in any successful manager/employee relationship is early establishment of personal and professional boundaries. That’s …
Read More »If You're Building a Niche-Media Platform, You Don't Have the Time to Read This…
[ad_1] First, the good news: It’s never been easier to create a niche-media platform. And now, the bad: You’ve never faced more competition in your efforts to make your platform profitable. Related: 4 Ways You Can Secure Partnerships for Your Startup You need to be fast, flexible and unafraid to fail. …
Read More »3 Focus Tips I Learned From Shooting a Sniper Rifle With a Psychologist and a Navy SEAL…
[ad_1] Reader Resource Apply now to be an Entrepreneur 360™ company. Let us tell the world your success story. Get Started » If I had a dollar for every time I was distracted, I wouldn’t be an entrepreneur; I’d be hanging out on Necker Island. I’ve always been a wild card …
Read More »Bernanke: Divide in Congress is 'extraordinarily strong…
[ad_1] Ben Bernanke isn’t optimistic that Democrats and Republicans will be reaching across the aisle anytime soon to help the US economy. “The partisanship is extraordinarily strong,” Bernanke told CNN’s Fareed Zakaria in an interview that aired Sunday. “It’s going to make it harder for Democrats and Republicans to come …
Read More »3 Questions Pepsi Should Have Asked Before Releasing Its Ken…
[ad_1] It’s appropriate for brands to make social statements, but it should be done very carefully. A brand can’t just hop onto a social issue; it must be very purposeful and sincere because, truthfully, it might work or it might fail. Pepsi’s most recent move failed. The backlash to Pepsi’s …
Read More »Why Flexibility Is Your Key to Personal Branding Success…
[ad_1] The following is the ninth in the series “Personal Branding For A Better Life,” in which marketing expert Jim Joseph applies big brand marketing lessons to help you build a successful personal brand. If there’s one thing that marketers could be accused of, it’s too much planning. I know …
Read More »7 Science-Backed Strategies for Dealing With Angry Customers…
[ad_1] The goal of the average freelancer, entrepreneur or service provider can be summed up in this basic algorithm: Get a client, land a gig, get the job done, get paid promptly, and get a repeat. If you hope to achieve that goal, the last thing you want to do …
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