[ad_1] If you’re hiring a new content marketer, there are a few obvious qualities you already know you need to look for. Your new hire needs to be a good writer. He or she needs to love data — both reviewing it and acting on it — and also needs …

[ad_1] Do you have people in your organization who say they aren’t creative? Maybe you’re even one of those people. Related: How Innovative Companies Push the Limits and Accomplish the Impossible But don’t buy into this idea, because everyone is capable of developing innovative ideas, even those who say they are not …

[ad_1] Healthcare costs are out of control. Premiums and co-pays are doubling, and deductibles are increasing at an alarming rate. Employers no longer guarantee a comprehensive benefit plan when you’re hired, forcing you to spend more money on healthcare, even though your wages remain the same. Most people  believe they …

[ad_1] The tech world is often led by younger individuals, which makes sense when you consider the bold innovations that each generation brings to the world of technology. However, when it comes to non-tech startups, the average age of a successful entrepreneur is 40. The good news is that rules …

[ad_1] The two most talked about and most admired entrepreneurial traits are perpetually challenging the status quo and the persistence through hard times to make ideas flourish. It’s really not a different approach with running Facebook ads. Yet, so many entrepreneurs and small business owners try advertising on Facebook once or …

[ad_1] What happens when you combine technology with productivity? Productivity becomes a breeze. You could easily double or even triple your productivity using the right tools. The problem is, there are hundreds, if not thousands, of apps to check out — everything from laptop and mobile apps to browser extensions. …

[ad_1] There are few things less exciting than having your company acquired. We love articles like this one that tell incredible tales of the scrappy entrepreneur who sells to a Fortune 500 company for instant success. The reality, however, is that most acquisitions happen in a much more mundane way — if getting …

[ad_1] Venezuela’s president hiked the nation’s minimum wage another 60% on Sunday in response to the country’s ongoing economic crisis. President Nicolas Maduro announced the change on his weekly television show. It’s the latest in a series of hefty increases to the minimum wage that have been issued as the …

[ad_1] Customer trust is important to your business. People who trust you are more willing to be repeat customers and refer you to others. It can also lead to earned media such as positive online reviews and social media engagement from fans and followers. People are more likely to trust …

[ad_1] From United Airlines to Uber, we’ve seen a number of scandals unfold this year that have changed our feelings about a brand. And whatever size the business, its reputation and customers are key to its success. Related: Why Trust Is the New Marketing Currency Taking into account data from more than 23,000 …