[ad_1] Getting in front of camera can be very intimidating, but it doesn’t have to be. Use these four actionable steps to create attractive business videos that resonate with your audience. 1. Develop a script. One way you can avoid stage fright on camera is by developing a script before …

[ad_1] Productivity is important when you’re building a business on the side. My friends sometimes joke that I must possess some sort of superpower to study dentistry while growing my company. Actually, there’s nothing superhuman about it. I have the same 24 hours everyone else does each day. But I’m always …

[ad_1] Email marketing is one of the most effective ways of fundraising online — estimated to be about 40 percent more powerful than social media. Nonprofits that take full advantage of email as an outreach channel owe as much as 41 percent of their online revenue to this strategy. It’s also the …

[ad_1] President Trump is taking steps to keep his word to “do a big number” on the 2010 Dodd-Frank financial reform law. “These regulations enshrine too big to fail and encourage risky behavior,” Trump said, speaking at the Treasury Department Friday before he signed three orders. The president directed Treasury …

[ad_1] You can diss the guy all you like, but Kanye West is arguably a terrific marketer. It seems like a week doesn’t go by without the rapper getting involved in some debate or dispute. And even if media outlets classify these events as a mere thirst for publicity, there’s something …

[ad_1] His tombstone reads: Popcorn Says F**k You. That’s all the evidence you need to see that the moonshiner Marvin “Popcorn” Sutton didn’t care what anybody thought of him. He lived life fearlessly on his terms for 62 years and made his illegal “likker” into a national consumer brand. Entrepreneurs like …

[ad_1] It might surprise you to learn that the pet services industry is one of the fastest-growing in America, but it’s true. Indeed, Americans are expected to spend close to $70 billion on their pets this year, according to Pet Products Association. That’s why it’s never been a better time to jump …

[ad_1] This story appears in the January 2016 issue of Entrepreneur. Subscribe » Most businesses focus on converting prospects into customers. But it’s just as important to determine who is not a good fit for your business — to repel as well as attract. This may seem counterintuitive. You might be …

[ad_1] Have a new food and beverage product and want to connect with the people who will take your brand to the next level? Then you need to be at FounderMade’s Future of Food Summit. FounderMade, a consumer discovery platform and event series, is bringing their popular Future of Food …

[ad_1] In this era of marketing, Facebook is King. People are spending more and more time on the Facebook platform than any other. As of the fourth quarter of 2016, Facebook had 1.86 billion monthly active users. Not many people realize how effective psychological triggers can be for their business. …