[ad_1] For the past four years, myself and three other marketers have met frequently to talk shop. We’ve celebrated a variety of milestones together — promotions, an engagement, our children’s birthdays. What had originally begun as an opportunity to learn from other professionals, has grown into a valuable friendship. While …

[ad_1] Unless you’ve been buried under a rock for the last few months, you’ve likely heard about the issues regarding fake news stories gathering millions of likes, shares and comments on social media. Most of the media coverage of this unsettling phenomenon has centered on politics, but there is so much more …

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[ad_1] Search engine optimization (SEO) has long been an important strategy for business success, and it’s becoming more relevant. More people are ditching desktops and laptops in favor of mobile-only devices, and conversion rates on smartphones are 15 times higher from searches than as a result of social media recommendations. Need more convincing? Take …

[ad_1] Eight years ago Jason Wachob was physically crippled from a business venture that went bust. “I flew 150,000 miles coach in a single year for my last start up company,” Jason said in a recent interview. “When you’re 6’7”, that’s torture.” By the end of 2006, the former Columbia …

[ad_1] In their book Start Your Own Business, the staff of Entrepreneur Media Inc. guides you through the critical steps to starting your business, then supports you in surviving the first three years as a business owner. In this edited excerpt, the authors describe what materials you need to include …

[ad_1] Reader Resource Join Entrepreneur’s The Goal Standard Challenge and make 2017 yours. Learn more » The thing we love most at Buffer is to help you succeed at social media. And a key part of social media success is knowing which goals and targets to set for your team. …

[ad_1] This story appears in the June 2015 issue of Startups. Subscribe » Reader Resource Join Entrepreneur’s The Goal Standard Challenge and make 2017 yours. Learn more » After pocketing $500,000 at age 25 from several ventures, including St. Party’s Day, the event-marketing brand he created and licensed, Bill Hennessey decided …

[ad_1] There have never been more ways to pay someone. MasterCard is working on a new system that confirms transactions with selfies using facial-scanning technology. Apply Pay recently launched in the U.K. in July, joining a crowded European global payments ecosystem. BitCoin is getting more attention as a result of …

[ad_1] Nothing beats a handwritten note. When it’s from a 7-year-old who aspires to work at one of today’s biggest tech companies, even Google CEO Sundar Pichai can’t help but respond. From bean bag chairs to slides to go-karts, the Google offices look like a big playground to outsiders. So, …