[ad_1] It’s a common misconception that becoming customer-centric (or buyer-centric) is something a company’s sales department does with support from marketing. But merely making someone responsible for “sales enablement” pays lip service to an outcome that’s difficult to achieve. The first major hurdle? Overcoming an intense focus on products. This company-wide …

[ad_1] What’s tattooed, goateed and can be seen in more than 200 countries? Richard Rawlings, owner of Gas Monkey Garage and star of Discovery’s Fast N’ Loud. Now in its fifth season, Fast N’ Loud follows Rawlings as he scours the country for beat-up classic cars, negotiates the hell of …

[ad_1] We’re halfway through summer. And there’s lots of socializing going on out there. Summer, in fact, is when I find the most overlap between professional and personal relationships. From BBQs, cocktail parties and conferences, to festivals — and the travel and partying that go along with them  — the opportunities for …

[ad_1] As more and more entrepreneurs open franchises in the U.S, the competition is becoming fiercer. Fortunately, there are plenty of ways to make your franchise stand out and succeed in this crowded market, starting with effective digital marketing strategies. As Google searches, social media and online reviews become the …

[ad_1] Charisse Curtis, VP of public relations for C. Luxe Brand Management, tells Entrepreneur Network partner Business Rockstars that she sends about 100 pitch emails a day. She doesn’t get replies on all of them, but she still works hard to start each email strong. Curtis says that, unless you …

[ad_1] Like many business owners and managers, you probably test the effectiveness of your SEO campaign by Googling the keywords you think are most important to see if you show up on the first page. And when you receive reports about your website traffic, you focus on the chart that …

[ad_1] If I were to survey all the salespeople in the world, most of them would say price is the number one reason they lose a sale. Nothing could be further from the truth. Price is not the problem, and it’s definitely not your problem. Price is not your buyer’s …

[ad_1] Many freelancers would rather do anything than work for someone else. They love to call the shots, determine their rates and work the hours they choose. They have love the freedom: time freedom, spiritual freedom, financial freedom . . .  Wait, that’s not right. The notion that being your own boss gives …

[ad_1] If you have bad credit, your financing options may be limited and expensive. If you hope to start or a grow a business, you’ll need to learn how to judge the status of your credit score and why it matters to your lender. Even more important, you must explore …

[ad_1] I’ve found that a surprising number of professionals — the majority, in fact — have dreamed about, or at least considered, the possibility of becoming an entrepreneur. So why aren’t there more self-started businesses out there? Related: 10 Pieces of Financial Advice I Wish I Knew in My 20s One …