[ad_1] This story appears in the July 2017 issue of Entrepreneur. Subscribe » Let a robot replace you. For years, this was iRobot’s pitch for the Roomba, its robotic vacuum cleaner. And for years it worked well, generating strong annual sales growth for the Massachusetts firm. There was only one …

[ad_1] Launching a business is challenging enough, let alone keeping it afloat and even thriving. While many people try to prepare for challenges and address them in a level-headed manner, they may not realize how difficult moments alter their thinking. New research has found that when dealing with challenging situations, …

[ad_1] You know that feeling you get when you absolutely crush a sale? You connect with a prospect who’s excited about your offering, and you close a larger deal than you ever expected to. If these big successes feel random and unpredictable, it’s time to focus on a reliable sales …

[ad_1] If you’re optimizing your web content for search-engine results pages (SERPs), you might be under the impression that No. 1 is the best you can do. But you need to think bigger. Counter to everything you know about every other aspect of business and life, you want to be No. …

[ad_1] Much has been made about the change in attitude toward marijuana legalization across the United States over the past decade. Surveys now find a majority of Americans favor legalizing the once-demonized plant. However, it doesn’t take a cynic to see there is another motivator behind legalizing cannabis. That, of …

[ad_1] The reality is, growing a business is a lot like working out or losing weight. You need to find a plan that works for you, you need to commit to it, you need to allow it to build on itself, and you need to do the same things over and …

[ad_1] If you have an eye for design or you’re the crafty type, consider upcycling and selling goods on Etsy or eBay or through local boutiques or consignment shops. Sometimes, a little sanding and a fresh coat of paint are enough to turn old, abandoned furniture into someone else’s treasure. …

[ad_1] Consumer-driven businesses need to stay on top of emerging technology, especially when they compete with giants like Amazon. And, in that context, sthe latest tools to attract and retain customers are wi-fi analytics and automated marketing platforms. Related: Effective Marketing Appeals to Emotions Instead of Reason These platforms provide brick-and-mortar retailers and …

[ad_1] In this video, Entrepreneur Network partner and certified financial planner Jeff Rose holds up $1,000 in cash and says there was a time in his life when he thought he might never have that much in his bank account, let alone in his hands. However, due to smart financial …

[ad_1] Hedging your bets is part of playing smart in business. The next economic downturn isn’t a question of if, but when. That’s why top entrepreneurs continuously reinforce their war chest while strategizing for the next seismic economic shift. Five savvy members of The Oracles share how they recession-proof their …