[ad_1] The following is the 12th in the series “Personal Branding For A Better Life,” in which marketing expert Jim Joseph applies big brand marketing lessons to help you build a successful personal brand. Personal branding isn’t about becoming famous, unless that’s your life goal. The whole point of being …

[ad_1] Nina Zipkin Staff Writer. Covers media, tech, startups, culture and workplace trends. Who here among us would voluntarily spend 30 minutes sifting through legalese? We have to wonder whether even the most astute legal minds actually read through the entirety of the terms of service that pops up on …

[ad_1] Being able to quickly get in front of the right people is an important skill. Seeking introductions has evolved to be leaner, but people’s attention is ever more scarce. Gone are the days of lengthy emails, as Twitter has forced us to fit most of our thoughts into 140 characters. Here are …

[ad_1] Should you crack jokes at work? We think so! Our new video series Ask Entrepreneur is back with staffers taking your questions.  This week, Entrepreneur.com’s news director Stephen J. Bronner and staff writer Nina Zipkin will discuss humor and hobbies. They’ll discuss their experiences with improv and stand-up, favorite …

[ad_1] You know social media can be a valuable tool for your business — you just haven’t found the time to prioritize it. But then it hits you. “I’ll just get an intern to help!” After all, it’s a cheap solution and those college kids know everything about that social …

[ad_1] We spend plenty of time thinking about what we say in business, but not necessarily how we say it. When it comes to professional settings, though, the way we speak — including tone, pitch, and volume — is every bit as important, and dramatically affects how our bosses and …

[ad_1] Everyone in sales knows the frustration of not closing deals down. There are many possible reasons why someone isn’t buying from you. It may seem like there is no reason they haven’t purchased yet but, really, you just haven’t figured out the reason. There is an objection or some issue …

[ad_1] Even for experienced SEO professionals, search optimization can be confusing. There are hundreds, if not thousands, of different factors that can enter into how your site ranks, and those factors change frequently (oftentimes, without warning). Related: These 9 SEO Tips Are All You’ll Ever Need to Rank in Google If …

[ad_1] What do you do if your small business stops generating revenue, even for a few weeks? Many small business owners find this question difficult to answer, especially if they operate in traditionally seasonal industries such as retail, food and hospitality. Related: 7 Tips for Managing a Seasonal Business Every business has good months …

[ad_1] When I built my business, the question of how much to charge for my services was an unexpected hurdle. I knew I wanted to create a course for emerging entrepreneurs but I didn’t know anyone who offered that kind of service. That said, I needed to know. I had …