If you have an entrepreneurial mindset and want to explore a new business venture, keep the concept of longevity in mind. Invest your time, energy and resources into a business that you can sustain for at least five years.
Not surprisingly, 25 percent of startups fail within the first year — and 55 percent fail by the fifth year — according to Statistic Brain. Due to the fact that you likely have slightly more than a 50-50 chance of surviving the first five years, your plans for business growth need to go well beyond that mark.
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