[ad_1] As illustrated by the response to many of those tweets emanating daily from #realDonaldTrump, social media can cause trouble for your brand if you’re not careful. Very careful. Related: The 12 Worst Social-Media Fails of 2016 Marketing efforts in the business world illustrate this point all too well. Consider the reaction, …

[ad_1] In a perfect-world scenario, the media’s needs would somehow perfectly align with needs of clients when it comes to content, information, and self-promotion. Both sides would get what they wanted. In reality, brands and the media often face the hard task of bridging the chasm between marketing or communications …

[ad_1] More than 200 investors and startups today added their names to an open letter opposing President Donald Trump’s recent executive order that restricted travel to the U.S. by citizens of seven Muslim-majority countries and suspended refugee admissions. The list of signatures includes big name venture firms like Accel and …

[ad_1] Google is getting ready for a day in court, after a precedent-setting move by a Florida judge who denied the search engine giant’s motion to dismiss a case that could redefine how businesses engage in search engine optimization. The case is especially noteworthy, as most previous challenges based on …

[ad_1] I recently met an entrepreneur who started a franchise in his mid-50s with funds from his 401k but was now in a tough spot. His first payroll check had just bounced and he was shaken up about it, as his franchise employed 30 people and he dreaded the thought of having to …

[ad_1] Reader Resource Join Entrepreneur’s The Goal Standard Challenge and make 2017 yours. Learn more » A 2015 survey of small business owners shows that 76 percent would say that their business is in excellent financial health. Even though three-quarters of businesses could say this, can you? Being an entrepreneur …

[ad_1] This story appears in the October 2016 issue of Entrepreneur. Subscribe » It’s as predictable as the seasons themselves: As the year moves from fall into winter, I see hot deals start to lose steam. Company founders suddenly discover that scheduling a phone call with a VC becomes hard. …

[ad_1] We stand on the brink of the age of personalized medicine, when such things as bespoke cancer treatments may well become commonplace. Yet, there is a disconnect between researchers undertaking vital research and venture capitalists with the money to commercialize their science. Related: The Internet’s Ice Bucket Challenge Credited With …

[ad_1] Reader Resource Join Entrepreneur’s The Goal Standard Challenge and make 2017 yours. Learn more » Is it important to track each and every one of your business expenses? Ask that question to any financial expert, and I’m sure that across the board they’ll answer with a resounding “Yes!” I get it. …

[ad_1] Many questions surround the future of former President Barack Obama’s health care law, the Affordable Care Act. The most immediate is, “Will the insurance I bought during Open Enrollment work in 2017?” (Yes.) Others are more far-reaching, such as, “What happened to the health-insurance shopping utopia we were promised?” (Well, …