Branding

[ad_1] As with most business strategies, interactive marketing can be done very well — or very poorly. Regrettably, Burger King recently made just such a major interactive gaffe. Related: Burger King Gets Burned in Twitter Duel With Wendy’s The company’s motivation was solid: Get an artificial intelligence platform to be …

[ad_1] Amazon Drive is Amazon’s solution to offering secure cloud storage for all your files while making them accessible across any of the devices you own. If you are a Prime member or own a Kindle Fire, then Amazon provides free and unlimited photo storage. Until yesterday, you could also …

[ad_1] Reader Resource Apply now to be an Entrepreneur 360™ company. Let us tell the world your success story. Get Started » Typically, when we think of “listening” we think in terms of communication skills. I’d like to expand that thinking into another area of listening, not just to the words, …

[ad_1] Reader Resource Apply now to be an Entrepreneur 360™ company. Let us tell the world your success story. Get Started » Apparently, I’m a jerk. No kidding. I just read an article about behaviors that are supposed to make you less likable and hold you back, and of the …

[ad_1] Reader Resource Apply now to be an Entrepreneur 360™ company. Let us tell the world your success story. Get Started » “I remember once Guido [Palau] and I were flying to New York first class and someone saw us and wrote that you would have given us a wide …

[ad_1] While most corporate brands tend to stray away from the political debate over recreational marijuana use, McDonald’s decided to take things — higher. A new billboard off a highway near the Colorado-New Mexico border advertising a green chile breakfast burrito cracks a pretty good pot joke. The billboard lives …

[ad_1] Reader Resource Apply now to be an Entrepreneur 360™ company. Let us tell the world your success story. Get Started » It’s no secret that work can be stressful, but it doesn’t make it easier to face the fact that burnout is the cause for half of workplace turnover …

[ad_1] Facebook’s annual developer conference took place in mid-April and showcased the company’s ambitions for a social media future powered by video, for good reason: Social video generates 1,200 percent more shares than imagery or text combined, according to Brightcove. Related: How Your Business Can Capitalize on Facebook Live And …

[ad_1] Reader Resource Apply now to be an Entrepreneur 360™ company. Let us tell the world your success story. Get Started » Editor’s Note: In the new podcast Masters of Scale, LinkedIn co-founder and Greylock partner Reid Hoffman explores his philosophy on how to scale a business — and at Entrepreneur.com, …

[ad_1] Reader Resource Apply now to be an Entrepreneur 360™ company. Let us tell the world your success story. Get Started » When you’re running your own business, you need to make sure you establish a brand presence. This often takes a lot of time and a lot of effort, but …