Crowdfunding

[ad_1] Women raise more money with crowdfunding than men do, all other things being equal, according to a study of nearly 10,000 Indiegogo campaigns. That’s because women tend to use more positive and inclusive language and that builds community with potential investors, says UC Berkeley Haas School of Business Assistant …

[ad_1] You have this amazing business idea, product idea or an art hobby. You want to take it to the next level, but you’re lacking the resources. Good thing that websites like Kickstarter, IndieGoGo and GoFundMe exist. Opening a new account takes less than five minutes, but how do you …

[ad_1] Business moves at light speed. To convert site visitors and casual passersby into customers, you have to make your business both appealing and easy to trust. In fact, that’s the whole point of marketing — to create a positive image of your business and, in turn, drive sales. Through …

[ad_1] This video is part of a series brought to you by Entrepreneur’s book division, Entrepreneur Press, the publisher of Jill Schiefelbein’s book Dynamic Communication: 27 Strategies to Grow, Lead, and Manage Your Business. In this Dynamic Communication interview, author Jill Schiefelbein chats with Lisa Sasevich, CEO and founder of The …

[ad_1] Crowdfunding is an effective way to raise money for ventures. But what about the opportunity for all of us to become supporters of emerging companies and financially benefit from their growth? Until recently, individuals who were not wealthy did not meet the definition of an accredited investor, and were …

[ad_1] Reader Resource Join Entrepreneur’s The Goal Standard Challenge and make 2017 yours. Learn more » Leading crowdfunding platforms like Indiegogo and Kickstarter have democratized the fundraising process. Entrepreneurs now have a means of raising money without going down the traditional routes of bank loans, angel and venture capital investors …

[ad_1] I didn’t always know I was going to be an entrepreneur. Some people seem to just know who they are and what they want to do. I never did. I went through the motions, just expecting whatever I was looking for to appear out of thin air. After I graduated …

[ad_1] The following excerpt is from Entrepreneur’s book Finance Your Business. Buy it now from Amazon | Barnes & Noble | iTunes Erica Zidel knew that trying to raise funds for her startup would be a full-time job. She worried that chasing after capital would distract her from building the best product she could. So rather …

[ad_1] The rules for equity crowdfunding, whereby an entrepreneur can raise money by selling a piece of his or her company for cash, changed in May. It’s been a hot topic since then. And to address this nascent and still as of yet largely misunderstood category of startup finance, the …

[ad_1] When Alexandra Fine was gearing up to launch her company’s second gadget, a handheld vibrator engineered to mimic human touch, she knew Kickstarter wasn’t likely to accept her application. The crowdfunding website does not support sex toys and rejected Fine once before. So, Fine did what any strong-willed person would …