Finding Customers

[ad_1] This story appears in the October 2016 issue of Entrepreneur. Subscribe » Reader Resource Join Entrepreneur’s The Goal Standard Challenge and make 2017 yours. Learn more » It has become a symbol of success when your startup opens its first office across an ocean. But the difference between crushing …

[ad_1] Early in my career, I struggled to find new clients. I wondered why some people seemed to always have a steady stream of new prospects. I wondered what they did that I didn’t do or what they knew that I didn’t know. After studying some of the best salespeople …

[ad_1] Reader Resource Join Entrepreneur’s The Goal Standard Challenge and make 2017 yours. Learn more » In The Marketing Plan Handbook, author Robert W. Bly explains how you can develop big-picture marketing plans for pennies on the dollar with his 12-step marketing plan. In this edited excerpt, Bly describes the …

[ad_1] This story appears in the November 2013 issue of Entrepreneur. Subscribe » Derek Taylor may have scored the sweetest internship of all time. In 2008 he started as a driver for Kentucky-based gourmet shaved-ice franchise Kona Ice. For the next five summers, while earning his bachelor’s degree and master’s …

[ad_1] Without customers, it’s impossible to build a successful SaaS business. And, when you’re first getting your business up and running, you might be inclined to get new customers by any means possible. In the long run, however, this can make your acquisition costs unpredictable and, more often than not, overinflated. Related: How …

[ad_1] Reader Resource Join Entrepreneur’s The Goal Standard Challenge and make 2017 yours. Learn more » If you are like most people, you probably believe you already know what a brand is and perhaps think it has nothing to do with you. Sure, big companies like McDonalds, Lexus and Coca …

[ad_1] This story appears in the October 2016 issue of Startups. Subscribe » When Jon S. Crowe invited his son, Jon P. Crowe, to take a road trip from their home in Omaha, Neb., to Whitewater, Wis., neither of them had ever, for a second, thought about working together. The …

[ad_1] Admit it. The world is changing all the time. And the businesses that want to keep up with the stride of time must be versatile. And for a business to be versatile, it’s crucial to see what the customer base used to be like, and what the customer base is like. Today, a …

[ad_1] The ultimate goal of a sales person is to close the deal. To finish a transaction is to pass through a door and close it behind you. Getting the customer to take action and give you something you value in exchange for something your customer values is the end …

[ad_1] The competition for a slice of the fast-casual pizza pie is revving up in 2014. Earlier this year, Chipotle helped finance Pizzeria Locale, a Denver restaurant that aims to find a happy medium between delivery pizza and upscale Italian. And Chipotle isn’t the only one–a Subway franchisee plans to …