[ad_1] There are few things less exciting than having your company acquired. We love articles like this one that tell incredible tales of the scrappy entrepreneur who sells to a Fortune 500 company for instant success. The reality, however, is that most acquisitions happen in a much more mundane way — if getting …
Read More »Venezuela raises minimum wage again…
[ad_1] Venezuela’s president hiked the nation’s minimum wage another 60% on Sunday in response to the country’s ongoing economic crisis. President Nicolas Maduro announced the change on his weekly television show. It’s the latest in a series of hefty increases to the minimum wage that have been issued as the …
Read More »Can Paid Media Ever Earn Your Customer's Trust?…
[ad_1] Customer trust is important to your business. People who trust you are more willing to be repeat customers and refer you to others. It can also lead to earned media such as positive online reviews and social media engagement from fans and followers. People are more likely to trust …
Read More »The Most and Least Trusted Brands Among Small-Business Owner…
[ad_1] From United Airlines to Uber, we’ve seen a number of scandals unfold this year that have changed our feelings about a brand. And whatever size the business, its reputation and customers are key to its success. Related: Why Trust Is the New Marketing Currency Taking into account data from more than 23,000 …
Read More »Build Your Personal Brand by Conducting Business Like Best-i…
[ad_1] In my life, I’ve had the honor and privilege of working with best-in-class, wealthy businessmen who function in a realm untainted by pettiness, greed, anger or negativity. It’s almost as if they exist within some rarified current that flows above any earthly vices — yet is the guiding light that directs their …
Read More »Neuromarketing: The Science, Art and Opportunity…
[ad_1] Neuromarketing providers use neuroscience methods to measure consumers’ neurological reactions to products, commercials and brands. [ad_2] Source link
Read More »The 4 Skills Needed to Make a Great Impression…
[ad_1] This story appears in the May 2017 issue of Entrepreneur. Subscribe » Making a great first impression is crucial — not only in your professional life, but socially, too. But first impressions are not always easy, and if you fail to catch someone’s attention, it may be game over …
Read More »I Took an Improv Training Course — and It Changed How I Bra…
[ad_1] I walked slowly across the room, stretched out my arms and said “hot frying pan” to a man I didn’t know. That man acted as if I’d passed him an imaginary skillet, pretended to feel its heat and passed the cookware to someone else. What the hell have I gotten …
Read More »6 Advanced Techniques for Link-Building as a Future SEO Stra…
[ad_1] The exact details of Google’s search algorithms aren’t public knowledge, making it somewhat difficult to know exactly what it is the search giant is looking for in quality websites. Related: 5 SEO Mistakes That Are Costing Your Business Money One of the most commonly misunderstood aspects of these quality …
Read More »4 Ways an Entrepreneur Can Increase Liquidity…
[ad_1] Entrepreneurs these days come in all shapes and sizes, but financial liquidity can make or break any enytrepreneur’s success. The low cost of technology and marketing has driven a herd of college-age entrepreneurs to start companies from their dorm rooms or parents’ basement. At the same time, the structural …
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