[ad_1] Ignore search-engine optimization (SEO) and focus on content. Worst. Advice. Ever. SEO still is kicking. The rules have changed and some of the starting lineup were in the minors a few years ago, but you need a plan. Look at just a few recent stats: 93 percent of online experiences begin with a …

[ad_1] Last year, I embarked upon a personal challenge to validate a business idea in 30 days. To make it even more difficult, it was a random idea chosen by my readers. They asked me to do it without using my existing website, traffic and business connections and without spending more …

[ad_1] With the presidential election looming, job creation is a hot topic.  Where will new jobs come from? According to research by the Guardian Life Small Business Research Institute, female small business owners will create 5 million to 5.5 million new jobs across the United States by 2018.  In fact, a …

[ad_1] The Brexit vote is just behind us, and the U.S. presidential election still lies ahead. Understandably, many business owners are left wondering how these global political and economic events will affect their companies. While we can’t predict the future, we can plan for it. Small- and medium-sized businesses must prepare …

[ad_1] I recently wrote about why you need to take advantage of influencer marketing and how it can drive sales far more effectively than traditional advertising. The response was overwhelming — so many business owners and CMOs reached out to me with questions. While my influencer marketing agency works with …

[ad_1] This story appears in the November 2016 issue of Entrepreneur. Subscribe » Reader Resource Join Entrepreneur’s The Goal Standard Challenge and make 2017 yours. Learn more » Paul Graham, founder of the accelerator Y-Combinator, coined a term every startup should know: default dead. It is a pretty simple concept. …

[ad_1] Reader Resource Join Entrepreneur’s The Goal Standard Challenge and make 2017 yours. Learn more » Today’s consumer is more or else demanding all services be “Uberized”. Meanwhile, today one in three American workers offers independent or freelance services — that’s a lot of service supply. On-demand platforms have entered …

[ad_1] A recent survey by seven Federal Reserve Banks showed a whopping 72 percent of business owners who apply for a traditional loan get turned down. That’s right — seventy-two percent. When you consider the critical role that small business plays in the U.S. economy, that number seems insane. One …

[ad_1] The start of a new year is a good time to update your budget — or create one in the first place. But as you review your budget and, hopefully, adjust it for your raise, here are a few more changes you should really think about making. 1. Carve …

[ad_1] If you’re like millions of Americans, you dream of starting your own business. But of course, there are dozens of obstacles that may keep you from actually doing that. You might not have enough motivation, for example, or time to actually see the work through; or you might not even …