Advertising

[ad_1] Before you can agree on your collaboration terms, you need to find the right influencer. This means doing your homework to ensure the chosen influencer is consistent with your brand’s look, feel and tone. You can start by learning what other companies are doing. Research your competitors and look at other …

[ad_1] Facebook has become an advertiser’s not-so-secret weapon. Whether you’re organizing a craft beer festival for 21-to-34-year-old Deadmau5 fans in Boulder, Colo.,  or hosting an open house for 26-to-54-year-olds in Vancouver, Facebook has you covered. The ability to hyper-target consumers, over a range of devices, exactly where they are spending …

[ad_1] Today Google is facing an absolutely huge fine thanks to the anti-competitive way in which it presents shopping comparison results through its search engine. That $2.7 billion fine has been handed down by the European Commission, and it counts as the largest they have ever issued by some margin. …

[ad_1] Harry Potter and the Philosopher’s Stone was first published by Bloomsbury on June 26, 1997, which officially makes the series 20 years old today.  Getting that first break wasn’t easy for author J.K. Rowling. Not only did Rowling get several rejection letters, but she also struggled financially at the time. Sometimes, …

[ad_1] Reader Resource Apply now to be an Entrepreneur 360™ company. Let us tell the world your success story. Get Started » The internet’s accessibility makes it a great resource for learning. In the past, those in search of knowledge had to wade through long blocks of texts. These days, …

[ad_1] Reader Resource Apply now to be an Entrepreneur 360™ company. Let us tell the world your success story. Get Started » Imagine a room full of PhD-educated business professionals. Seems like it wouldn’t be too exciting — just a bunch of well informed nerds. Then, a moment of intrigue when …

[ad_1] Apple recently put the finishing touches on its new store in downtown Chicago, donning its roof with a massive Apple logo. And that step made the shop resemble a giant MacBook. Related: Apple Wants to Teach You How to Make Apps The new store, which will be a relocation of Apple’s …

[ad_1] Senator Rand Paul, a former Republican presidential candidate, has teamed with other senators to propose a new law to block the federal government from interfering with state medical marijuana laws. The move shows that of all issues, medical marijuana seems to have drawn together politicians on both sides of …

[ad_1] The first marketing email was sent nearly 40 years ago by a marketer named Gary Thuerk from Digital Equipment Corporation. Thuerk sent an email promoting his company to roughly 400 people with an ARPANET address. While this first marketing email generated a huge spike in sales, it also led …

[ad_1] Reader Resource Apply now to be an Entrepreneur 360™ company. Let us tell the world your success story. Get Started » Travis Kalanick last week shared with Uber employees that he would be taking an indefinite leave of absence to grieve his mother’s death and work on “Travis 2.0” …