Customer Service

[ad_1] It does not matter if you are running a startup or a decades-old corporation. The benefits and perks included in your compensation package can sway potential employees toward saying “yes” to the job. Glassdoor’s 2015 Employment Confidence Survey revealed that benefits are a major factor in a future employee choosing …

[ad_1] Chairman of the board and co-founder of Signature Bank Scott Shay tells Jessica Abo what questions entrepreneurs should ask themselves before joining a for-profit or not-for-profit board of directors, how to avoid “group think” and why being paranoid isn’t always a bad thing.  Related: To Become More Innovative, Listen to Your …

[ad_1] According to a Harvard Business School study, approximately 75 percent of startups with venture funding will eventually fail. The same study found that a similar percentage of small businesses will fail within the first ten years of existence. Related: Four Simple Ways to Find Customers Of course, the primary …

[ad_1] Companies spend a lot of time and money getting a brand established. The harsh reality is that a simple branding mistake can sabotage even the most popular brand in the world. All branding mistakes are not created equal. It can be done deliberately or mistakenly. Either way, when you’re …

[ad_1] If you’ve been in business a while, you’ve likely learned how difficult it can be to win a new customer. You can spend quite a bit of money and time marketing to consumers in the hopes of landing even one sale, depending on your industry. Even when a first-time …

Why Chatbots Are Failing Your Customers Chatbots are set to transform marketing, but there is a bump in the road that many are missing. According to Digitas, 59 percent of Americans have communicated with chatbots or would be willing to do so. After all, customers can use them to receive quick …

How Do You Pronounce GIF? It Depends on Where You Live….   While GIFs help us say what words cannot, few agree on how GIF is actually pronounced. And there might be good reason for this, according to new data. Two acceptable pronunciations exist: one with a soft “g” that …

How to Create a More Inclusive Workplace   June is Pride Month for the LGBTQ community. It’s an important time to celebrate how far we’ve come in supporting LGBTQ individuals, and to reflect on how much farther we can all still go. It also reminds us to think of how …

What the Creation of Apple’s iPhone Teaches Us About In   Reader Resource Apply now to be an Entrepreneur 360™ company. Let us tell the world your success story. Get Started » On June 29, 2007, the iPhone officially went on sale after months of speculation and hype. The $499 …

[ad_1] During their first week at work, new tech employees at Asurion, a technology-support company in Nashville, are locked in a room and told to “escape.” It’s all part of their training. And it’s a game. Related: Why You Should Supercharge Your Workplace With Gamification As part of the exercise, small …