Selling Your Business

Rise of the Content Machines: How Blogs Became a Secret Weapon…

[ad_1] Content marketing has been around for centuries. Benjamin Franklin began publishing the journal Poor Richard’s Almanack to promote his print business back in 1732, Michelin launched the Michelin Guide back in 1900, and Jell-O began offering free copies of the Jell-O Recipe Book back in 1901. Those fore-founders of …

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User-Generated Content Is How You Get Your Customers to Sell for You…

[ad_1] Let’s start with the bad news: You are not your company’s best salesperson. In fact – no matter how effective your training, incentive or marketing programs may be — nobody within your business is as good at selling as your customers. This is why brands are taking advantage of user-generated content (UGC). According to Business …

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4 Online Marketing Tactics to Advertise Your Import/Export Business…

[ad_1] The following excerpt is from the Staff of Entrepreneur’s book Start Your Own Import/Export Business. Buy it now from Amazon | Barnes & Noble | IndieBound Just like personal investing, you must build a diversified portfolio of online marketing and advertising tactics to generate positive results for your import/export business. The first marketing ploy is …

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